Hi, I’m Shauna
I love solving complex marketing challenges through thoughtful design. Over the past two decades, I've partnered with engineering, marketing, and executive teams to build scalable brand systems, launch products, and create marketing that helps technical companies connect with customers.
From product launches and brand systems to trade shows, digital campaigns, and enterprise marketing, I bridge strategy and execution to create work that is both beautiful and effective.
Professional Experience
Led and scaled a multidisciplinary creative team (design, video, photography), delivering high-quality, on-brand work across digital, print, and web channels
Directed creative strategy and execution for integrated marketing campaigns, including websites, landing pages, email, digital advertising, social media, trade shows, and global communications
Built and governed brand standards across a portfolio of 16+ brands, ensuring consistency and alignment with business objectives
Developed and implemented Figma-based design systems and scalable templates to improve efficiency and campaign speed
Partnered cross-functionally with marketing, ecommerce, sales, and leadership to align creative initiatives with business goals
Led design for corporate website, intranet, and internal communications platforms, improving usability, engagement, and brand cohesion
Established and managed a Digital Asset Management (DAM) system to streamline asset access and strengthen brand consistency